Monte-Carlo SBM
Monaco has added a crown jewel to its realm of refined indulgences. Tucked inside the legendary Casino de Monte-Carlo, the new Monte-Carlo Cigar Club promises an elite experience where tradition, craftsmanship, and exclusivity converge. Overlooking the Mediterranean and the iconic Grand Prix circuit, this 200-square-metre sanctuary redefines the art of cigar appreciation—fit for connoisseurs and collectors alike.
Housed in the former office of François Blanc, the visionary behind Société des Bains de Mer, the club reflects 162 years of heritage and a new era of luxury. With Prince Albert II himself unveiling the opening plaque, the venue sets the tone for a bespoke lifestyle experience. Inside, cigar lovers will discover an extraordinary humidor designed by Italian masters Des Art, holding 16,000 cigars across 276 varieties, with 20,000 more resting in reserve. From €20 pleasures to ultra-rare treasures fetching up to €900, every cigar tells a story of excellence.
Membership to this exceptional retreat is strictly by invitation and sponsorship. With three tiers—Member, Ambassador, and Founder—the club limits its numbers to preserve intimacy and prestige. Founder Members receive dedicated lockers and exclusive privileges, including automatic Platinum status in SBM’s loyalty program and access to bring guests into the heart of the action.
The sophistication doesn’t stop at the cigars. A state-of-the-art air purification system—valued at €250,000—ensures an immaculate environment, while expertly managed humidity and temperature preserve the essential oils that give cigars their unique character.
More than just a lounge, the Monte-Carlo Cigar Club represents a lifestyle. Open daily, it merges timeless ambiance with cutting-edge technology and Old World hospitality with contemporary luxury. As Stéphane Valeri, President-Delegate of SBM, declared at the launch, “This is more than a club. It’s a symbol of passion, precision, and Monaco’s commitment to the exceptional.”
For those who seek the extraordinary, the Monte-Carlo Cigar Club offers not just cigars—but a seat in the rarefied world of the Riviera’s finest rituals.