Photo: Mary Nicolaides, Maria & George Nicolaou, Margarita Latsis, Sophia & Konstantinos Tsouvelekakis, Elya Tsouvelekakis-Manager, MyCrown Estates Monaco
In the heart of the glittering Mediterranean yachting season, two brands synonymous with excellence - Ribco and Brooks Brothers - came together in Monaco to celebrate not only a shared ethos of craftsmanship but a distinctly transatlantic bond. Their joint event during the 2025 Monaco Yacht Show stood as a compelling testament to timeless design, technical innovation, and refined taste.
At the prestigious Yacht Club de Monaco, more than 300 guests gathered at the Brooks Brothers boutique for an evening reception hosted in collaboration with Ribco, the Greek shipyard recognized for redefining the standard of rigid inflatable boats (RIBs). The event, as polished as the teak decks just a stone’s throw away, marked a striking moment of alignment between maritime engineering and sartorial tradition.
Founded in 1994, Ribco has spent three decades developing high-performance RIB vessels that thrive under extreme conditions. With over 800 boats delivered across Europe, the Middle East, and now the United States, the company’s commitment to precision and durability is rivaled only by its embrace of sleek, contemporary design. This year, Ribco presented its latest model, the Venom 40 SC, a vessel that epitomizes the firm’s ethos: relentless innovation anchored in craftsmanship.
Photo: RIBCO New model VENOM 40 SC
“We are delighted that Monaco Yacht Show 2025 has once again been a successful event for Ribco,” said Makis Marinis, Director and Shareholder of Ribco Monaco (Monaco Rib Boats Sarl). “The event provided an excellent platform to showcase our latest model and to connect with industry enthusiasts and clients.”
This spirit of transnational excellence was echoed by Konstantinos Tsouvelekakis, Shareholder of both Ribco Monaco and Brooks Brothers Monaco: “It's a pleasure to present Ribco’s latest models to Brooks Brothers guests and loyal clients here at YCM. This elegant setting in the Principality is the perfect backdrop - not only for yacht club members but also for Monaco’s residents and visitors alike.”
For Brooks Brothers - the American heritage brand that, since 1818, has outfitted 43 of 47 U.S. Presidents - the evening was more than a brand showcase. It was a cultural statement: that American style, when defined by authenticity and tradition, resonates as clearly on the Côte d’Azur as it does on Madison Avenue.
Photo: RIBCO Venom 44 and RIBCO Venom 40 SC
Known for pioneering the button-down collar, non-iron shirt, and navy blazer, Brooks Brothers has remained a benchmark in global menswear and now operates over 300 stores worldwide. Its partnership with Ribco felt less like a marketing collaboration and more like a confluence of shared values: precision, performance, and understated luxury.
At a time when the luxury market is increasingly shaped by heritage as much as innovation, this joint presence at Monaco affirms that enduring brands do not rest on legacy alone. They evolve - side by side with those who understand the rigor of tradition and the promise of the horizon.