June 28, 2024

At FIVE Zurich, guests are treated to fantastic, never-before-seen experiences; this time beckoning you to a fragrant rendezvous with luxury giant – BVLGARI PARFUM.

Majestically straddled between Zurich’s vibrant city center and the famed Uetliberg mountain, FIVE Zurich is Switzerland’s hottest and ultra-luxurious lifestyle destination. The hotel, originally built sometime between the late ’60s and early ’70s, has been the proud recipient of an illustrious past and is today owned and operated by Dubai-based FIVE Hotels and Resorts. Lending a funky, contemporary vibe with a nod to retro nostalgia, this swanky hotel firmly retains its glitzy address that has the current crop of the global elite passing through regularly. FIVE Zurich is undoubtedly the place to be.

Imagine a fragrant summer in fantastic bloom here at FIVE Zurich; the perfect hotel in the city for BLVGARI PARFUM to collaborate with exclusively. From this month (June) to August 2024, FIVE Zurich’s iconic outdoor Social Pool, the only one of its kind in Zurich—and known to host some of the best pool parties in Switzerland, will transform into an olfactory oasis inspired by the launch of the revered brand’s new BVLGARI ALLEGRA fragrance – Chill & Sole. The pool at this gorgeous outdoor space is 25 meters long with a massive jacuzzi to boot, with plenty of shaded lounge areas, sunbeds, and Insta-worthy views over the Swiss meadows.

Capturing the sunny essence of the Mediterranean, BVLGARI ALLEGRA Chill & Sole invites guests to indulge in the beautiful simplicities of life. With fresh notes of Italian citrus and orange blossom, this fragrance conjures tranquil moments by the sea, where thoughts are soothed under the sun’s rays. Created by master perfumer Jacques Cavallier, this captivating eau de parfum pairs the freshness of citrus with the comforting warmth of musks and white amber, culminating in a sublime fragrance.

At this niche pop-up, gifts and treats from BVLGARI PARFUM greet each guest on arrival, setting the tone for an alluring escape. Pool parties carry on all day, accompanied by the energetic rhythm of live DJ beats, as guests sip and savour an array of refreshing summer cocktails inspired by the fragrance collection. From a tantalizing mix of rum, elderflower, ginger, and fresh citrus in Chill & Sole, a fragrant fusion of Aperol, yuzu, and raspberry in Fiori D'Amore to the floral, sweet magic of Ma'Magnifica’s blend of gin, blueberry, and violet and Passegiata’s fresh, creamy mix of tequila, spicy triple sec, and orange, it’s the perfect accompaniment for a sun-kissed day by the inviting pool. And who can resist the refreshing ice cart of popsicles, bursting with vibrant flavors of elderflower, mandarin, raspberry, and jasmine that shouts summer fun in all its glory?

FIVE Zurich, the unmistakable Y-shaped building, has 45 luxurious suites and 42 suite-sized lifestyle rooms with the promise of glittering skyline city views or lush forest views. It also additionally has 62 'Amazing Rooms' that entice guests to experience the Vibe at FIVE in Europe – something everyone with a penchant for the good life must enjoy at least once in life as a rite of passage; such is the reputation FIVE has built across the globe.

Simply mention FIVE Zurich and you will instantly find it is a haven for the world’s elite who know how to have a good time in style. As Switzerland’s only LEED Platinum hotel, FIVE Zurich offers indulgent luxury, supported by eco-efficient technology, in a setting with fantastic, globally-acclaimed restaurants to tempt every culinary craving. From The Penthouse – Switzerland’s first high-energy Japanese dining experience and rooftop party haven; to Cinque Studio where the greatest Italian classics are freshly cooked and served; the multi-cuisine Soul St that always leaves you spoilt for choice (whether it’s some divine Mexican or indulgent Indian food), and the famed and robustly stocked Vault Wine Bar, FIVE Zurich truly has it all. What’s more, there are always cool, edgy events to be experienced here. And when the need for some serious R and R arises, the lavish ReFIVE wellness spa with its own indoor pool, hot tub, and much more is right there for you.

FIVE Zurich seamlessly unites the very best of Swiss hospitality with FIVE’s characteristic flair for an exceptionally indulgent experience for guests from the city, as well as international visitors. In keeping with its promise to deliver top-notch guest services, FIVE Zurich has successfully achieved a 5 Star Superior rating and Design Specialisation recognition from the prestigious Hotellerie Suisse. It overlooks the city center from Zurich’s stunning Uetliberg plateau, is within a 10-minute drive to the city center and all main attractions you won’t want to skip; and a convenient 20-minute drive to Zurich’s main airport. Direct access to public transport is within a 2-minute walk, making getting around a seamless adventure. So, whether you’re a connoisseur of exceptional cuisine, a seeker of rejuvenation, or simply in search of a fun getaway, FIVE Zurich offers an all-encompassing experience that redefines indulgence and will always make you return for more!

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