Minotti Cannes (© Courtesy of DESIGNSET)
Minotti strengthens its presence in the south of France and celebrates the opening of its first flagship store in Cannes in collaboration with DESIGNSET, led by the Stanionis family, bringing its sophisticated design and refined craftsmanship to the sumptuous French Riviera.
Nestled within the Gray d'Albion building, the new Minotti Cannes flagship boutique is located just steps from the world-renowned Croisette, directly facing Rue des Serbes. Ideally positioned across from the prestigious Hotel Majestic, the boutique boasts a location that ensures visibility, elegance, and proximity to the city’s most iconic landmarks, including the Palais des Festivals.
A perfect setting for Italian refinement and design excellence, Minotti Cannes aims to offer clients an immersive experience that beautifully combines the brand’s expertise and sophisticated lifestyle with the warmth of the dazzling Mediterranean backdrop—a true melting pot of tastes and cultures.
The result of a joint effort between interior design studio THESET and Minotti Studio, the new 360 m² flagship store spans two levels and stands out for the elegance of its layouts and the meticulous juxtaposition of fine materials and eclectic décors, creating both stylistic depth and harmony.
Visitors are welcomed into a bright and inviting space where the ambiance—like that of the city—is especially warm, and soft natural light filters through two large windows revealing a rhythmic succession of carefully curated living room, bedroom, and dining room setups that embody the brand’s timeless lifestyle.
The ground floor explores the frontiers of contemporary living with alternating grey concrete floors, delicately colored Frozen Walnut slats, Silver Wild travertine, and mirrors on the walls and ceilings, creating an atmosphere that is both elegant and dynamic. Centerpieces from the latest 2025 Collection—such as the Vivienne seating family by GamFratesi and the Libra armchairs by Giampiero Tagliaferri—play with volumes and organic forms to deliver a harmonious blend of shapes, textures, and inspirations that reflect the brand’s craftsmanship and Mediterranean calm. A symbolic element found in every Minotti retail space worldwide, a large fireplace greets guests at the entrance—here, reimagined in a linear shape clad in elegant Silver Wild travertine.
Featuring a cozier and more intimate ambiance thanks to soft lighting, the lower level recreates the warmth of a home with multiple living and bedroom configurations, as well as an outdoor space showcasing the Bézier Cord Outdoor seating system, designed by Marcio Kogan / Studio MK27 for the 2025 Collection.
Susanna Minotti, Head of Interior Decoration and third generation of the company, states:
“Minotti Cannes combines our brand’s DNA, The Set’s expertise, and the prestigious context of Cannes—a city that embodies cosmopolitan lifestyles while preserving a deep connection with culture and nature. Minotti Cannes is not just a showroom, but a place to fully experience the city’s unique lifestyle, enriched with the highest level of hospitality and expertise—from Minotti’s craftsmanship and design excellence to The Set’s design know-how and impeccable service.”
Inspired by the shared values and vision of the Minotti and Stanionis families, Minotti Cannes further strengthens the brand’s presence in a historic market while faithfully expressing its spirit and commitment to delivering timeless high-end furnishing solutions.