Starting April 1, 2025, Monaco’s popular cashback platform, Carlo, will implement a new spending cap of €3,000 per store annually. This adjustment, announced in a recent user newsletter, is expected to impact fewer than 9% of customers.
After more than five years of supporting local businesses, Carlo is adapting its model to ensure long-term viability. According to the platform’s team, the change is designed to sustain the programme, allowing more users to benefit while optimizing public funding.
A Focused Adjustment Without Usage Restrictions
Carlo has played a pivotal role in encouraging consumer spending within Monaco, successfully directing a significant share of purchases to local businesses. The upcoming modification introduces a €3,000 yearly spending cap per individual retailer.
Despite this new limit, users will retain full access to all partner stores, and there will be no restrictions on where they can use the app. However, cashback rewards will apply only up to the designated threshold per store each year. Carlo reassures customers that this measure affects a small percentage of users and maintains the app’s core mission of supporting local commerce.
Advance Notifications for a Smooth Transition
To ensure a seamless adjustment, Carlo has incorporated an in-app notification system. Users nearing the spending cap at any retailer will receive a timely alert, keeping them informed of the remaining eligible amount.
The decision aims to balance the needs of shoppers, merchants, and public partners while preserving Carlo’s core purpose—enhancing the shopping experience and fostering sustainable growth for local businesses. With this refinement, Carlo continues to uphold its commitment to strengthening Monaco’s economy while ensuring fair and effective participation for all users.