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Within the realm of opulence, a harmonious blend of national pride and prestige emerges, fostering an environment that cultivates a nation's distinct skills and talents. The enchantment of luxury resides not solely in the extraordinary array of products, services, and experiences it showcases, but also in the relentless pursuit of greatness and the realization of our most profound aspirations. Luxury beckons us to indulge in the most exquisite offerings spanning every corner of the globe.
The newly-released book "Geopolitics of Luxury" delves into the significant role geopolitical factors play in the growth of the luxury industry. Had nations remained insular, with tightly-closed borders and no room for cultural exchange, individual states would have been confined to their national identities. The mesmerizing artistry that has propelled the luxury industry to a projected value of 1.3 trillion Euros by 2025, captivating nearly one billion consumers, 40% of whom are Chinese, stands as a testament to its remarkable allure.
Incredibly, the realm of luxury has demonstrated unwavering resilience in the face of adversity, navigating through economic downturns and global crises with steadfast grace. The Covid-19 pandemic (2020-2021) may have initially caused a 30% decline in the industry, but it soon bounced back with vigor, posting a 30% increase in Asia alone. One key advantage of the luxury market is its clientele's unwavering quest for excellence and innovation. The demand for luxury persists even during wartime or conflict, as its appeal transcends the current moment and taps into deep-rooted desires for the exceptional.
The Geopolitics of Luxury illustrates how the luxury sector both reflects and shapes societal trends. As nations continue to open their borders and engage in cultural exchange, the luxury industry stands as a testament to the power of collaboration and the unyielding human pursuit of the extraordinary.
About the Author: Bruno Lavagna
Bruno Lavagna is a distinguished author and expert in the luxury industry. Within his most recent literary endeavor, "Geopolitics of Luxury," the author delves deep into the intricate dance of cultural, economic, and political forces that mold the landscape of the luxury sector. Lavagna's profound ardor for this industry, combined with his astute observations, positions him as a highly coveted orator and visionary within the field.hts make him a sought-after speaker and thought leader in the field.
For inquiries, discreetly reach him at bruno.lavagna@beexclusive.com.
You can find his book “Geopolitics of Luxury” here :
www.eyrolles.com/Loisirs/Livre/geopolitique-du-luxe-9782212574791/
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